Video
February 10 / 2010
2010 Olympics Augmented Reality by Yahoo at their Fancouver Location
Applications like this one that Yahoo has put together for the Olympics are what is referred to as Augmented Reality. Layering data onto our environment using technology. This is one of the tech trends on the frontier of New Media Marketing and it's great see creative and fun applications like this being used during the winter games.
Shane Gibson is co-author of Sociable! How Social Media is Turning Sales and Marketing Upside-down and is an active member of the Vancouver Board of Trade and Social Media Club Vancouver. Learn more about Shane at http://ShaneGibson.tel or follow him on Twitter @ShaneGibson.
